BrandWatch by Michel Gutsatz: An Armani House in Hong Kong

Luxury Talent Management

Michel Gutsatz & Gilles Auguste: Luxury Talent Management: Leading and Managing a Luxury Brand
« A comprehensive study of the luxury industry where talent and leadership specificities are put forward in useful conceptual frameworks. An inspiring book, rich in practical applications for luxury executives and outsiders… » Beatrice Ballini, Senior Partner, Russell Reynolds & Associates

LUXURY RETAIL MANAGEMENT

Michel Chevalier & Michel Gutsatz: Luxury Retail Management: How the World's Top Brands Provide Quality Product & Service Support
“Part conceptual, part operational, the book is truly insightful. Each chapter prompts key questions that luxury professionals are facing, and thanks to the authors’ trusted expertise, the insights and solutions described are very inspiring.” – Thomas Lindemann, Group HR Director, Richemont International “This book, for the first time, goes beyond intuitive thinking on retail and ‘lasers’ in on the rational and technical tools that make it happen. This book will become required reading for those willing to expand their expertise in luxury management.” – Daniel Piette, Chairman of L Capital; President of LVMH Investments Funds

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Private Label Beauty Brands: an Executive Briefing

Private Label Beauty Brands: an Executive Briefing for Eurostaf
A complete Report written for Eurostaf: The new competitive brands environment Why are private label brands a major issue today? What are the main trends driving the growth of private label brand? What are the different strategies led by retailers and the different business models? What are the key success factors of private brands? What are the new challenges faced by national brands?

An Armani House in Hong Kong

Luxury brands have so much at stake in Asia that their new concept stores are tested and developed there. They arrive in Europe much later (take, for example, the Chanel Beauty boutiques that have been present in Japan and Hong Kong for a long time and are just opening in France).
 A fascinating example is the new Armani concept store in Hong Kong at the Chater House. There is a very different offer from that proposed in Milan - no hotel or Armani/Casa, but a range of specialities adapted to the social life of Hong Kong: fashion, beauty, restaurant, lounge, desserts, flowers ... Armani is building a complete lifestyle brand right before our eyes.

 Most of the lines of the brand can be found here ... and a few surprises: