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Luxury Talent Management

LUXURY RETAIL MANAGEMENT

  • Michel Chevalier & Michel Gutsatz: Luxury Retail Management: How the World's Top Brands Provide Quality Product & Service Support

    Michel Chevalier & Michel Gutsatz: Luxury Retail Management: How the World's Top Brands Provide Quality Product & Service Support
    “Part conceptual, part operational, the book is truly insightful. Each chapter prompts key questions that luxury professionals are facing, and thanks to the authors’ trusted expertise, the insights and solutions described are very inspiring.” – Thomas Lindemann, Group HR Director, Richemont International “This book, for the first time, goes beyond intuitive thinking on retail and ‘lasers’ in on the rational and technical tools that make it happen. This book will become required reading for those willing to expand their expertise in luxury management.” – Daniel Piette, Chairman of L Capital; President of LVMH Investments Funds

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Private Label Beauty Brands: an Executive Briefing

  • Private Label Beauty Brands: an Executive Briefing for Eurostaf
    A complete Report written for Eurostaf: The new competitive brands environment Why are private label brands a major issue today? What are the main trends driving the growth of private label brand? What are the different strategies led by retailers and the different business models? What are the key success factors of private brands? What are the new challenges faced by national brands?

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January 23, 2011

Customer Experience Design: A White Paper from The Scriptorium Company

In 2010, the Scriptorium Company conducted a mission for a luxury beauty brand. The brand in question wished to develop "customer journeys" that straddled multiple distribution channels, enabling it:

  • To connect directly with its client(s) and win their loyalty;
  • To offer them "contact points" that were consistent with the values of the brand.

We invite you to download the "White Paper" that describes this mission.

"Case Study: Customer Experience Design for Luxury Brands
Re-engaging with consumers to design integrated customer journeys in the luxury industry".

 

 

Posted in Beauty, Brands - Identity, Brands-Image, Client relationship, Distribution, Luxury, POS, Retail, Service, Trends |

Tags: customer experience design

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